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''VideoAge International'' is a TV trade magazine based in New York City, with offices in Los Angeles, California and Milan, Italy. Known simply as ''VideoAge'', it is published by TV Trade Media, Inc. It’s sub title is: “The Business Journal of Film, Broadcasting, Broadband, Production, Distribution,” which was modified in the year 2000 from its 1981 version, “The Business Journal of Television.” It comes out seven times per year. It also publishes dailies during major international TV trade shows. It is now considered the only TV trade publication 100% devoted to the business of buying and selling content. ==History== Early History ''VideoAge'' was launched in 1981 by Dom (Domenico) Serafini, when the international television industry was still in its infancy. The magazine made its first appearance at VIDCOM, television trade market in Cannes that was a precursor of MIPCOM. The name ''VideoAge'' was chosen because the time of its launch, 1981, was the age of video. Indeed the “video age” soon after became The New York Times’ favorite expression to describe the foreseen 500-channel universe (of the “push” type). When ''VideoAge'' was introduced the television sector already had five publications: ''Variety'', ''The Hollywood Reporter'', ''Broadcasting'', ''Television/Radio Age (magazine)'' and, in the U.K., ''TV World''. Both "TV/Radio Age'' and ''TV World'' went out of business in the late '80s. Dom Serafini, a former international editor of ''TV/Radio Age'', created ''VideoAge'' with a unique formula: The key companies in the TV business upfronted the money in exchange for ad pages. Among the first 20 supporting companies were: MGM, MIFED, Rusconi Editori, CBN (Pat Robertson), Canale 5 (Silvio Berlusconi), ABC TV stations, Eastman Kodak and Brazil’s Globo TV. In early 1983 ''VideoAge'' introduced, at NATPE in Las Vegas, the industry’s first trade show daily (subsequently branded as The TV Executive) by using Polaroid pictures for the photo-page. This was an era without one-hour photo developing, without easily available fax machines and, in lieu of yet unfamiliar cell phones, bulky walkie-talkies and pagers were used. The yellow ''VideoAge'' T-shirts were then worn as a way to identify reporters on the trade floor. Among the first companies to support ''VideoAge''’s dailies were: Enter-Tel, France’s TF1 and Telepictures. Today, the concept of dailies has been rendered more valuable by online services, which, in the hectic market schedules, are limited to e-mail checking, while trade news is more convenient in the printed format. The Magazine initially served an audience that tended to know more than the journalists did. They reported on events that most readers were aware of beforehand, and they could only cover the tip of the "iceberg." Additionally, they had to walk a fine line and report on people and companies that were also their advertisers. The magazine began publishing "(daily )" issues during selected Television trade markets, in 1984. ''VideoAge'' opened with an office in New York, and soon expended to Los Angeles, San Francisco, and Milan. From 1987 to 1989 the editorial offices were moved to London (on 41 Gloucester Place), afterwards returning to New York City on 216 E. 75 St., the current address since it moved from the original venue on 211 E. 51 St., in 1988.There is also a branch office in Osaka, Japan. Later History ''VideoAge'' eventually defined its topics of study along the following lines, regulations, sociology, psychographics, finances, production, distribution, ratings, broadcasting, cablecasting, satellite, IPTV, piracy, as well as introductions to new technology, and attempts to make complex new technological topics digestible to non-geeks and rich technophobes. The vast majority of it' current business model deals with competing with the television trade's 10 other publications that cover all aspects of television, especially international TV In addition, to the many more which cover specialized TV fields such as mobile video, Internet-TV, cable and/or satellite TV. ''VideoAge'' was one of the first trades to enter online services in 1997, first with its English site (www.VideoAge.org), followed by the Spanish-language site (www.VideoAgeLatin.com) and its Italian-language version (www.VideoAgeItalia.com). The website contains archival issues and can be found, (here ). Archive material can also be found at: http://web.archive.org/web/ */http://www.videoageinternational.com 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「VideoAge International」の詳細全文を読む スポンサード リンク
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